We've officially hit peak snow.
Yes, you read the headline right. A clever games developer has created a smartphone game where the aim is to get your hands on the last loaf of Brennans Bread in Ireland.
The Indiana Jones-esque avatar you're playing must collect as much Brennan's as possible while avoiding little monsters along the way.
Pretty good, but it just ain't Irish enough for me, I hear you say.
Ahh, but the developer has solved that exact problem with the addition of some lad shouting 'Red Alert... RED ALERT!' at the end of every level - genius.
You can get your hands on it for free here.